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HDR Editing of Real Estate Images to be Distributed on Internet and MLS

Photo Editing Apr 20th, 2024
HDR Editing of Real Estate Images to be Distributed on Internet and MLS
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Client Profile

The Company: Real estate image editing company

Industry: Real Estate

Company Headquarters: Chicago, USA

The Objective:

Editing 3000 real estate images daily, captured by 20 photographers in shortest turnaround time. Client wanted to capitalize on the opportunity of distributing high quality images of client’s properties to be found and seen on MLS, Realtor.com, Facebook, etc.

The Challenges:

  • Sorting and selecting 3000 to be edited from thousands of property images
  • Editing images without upsetting the signature style of the real estate photographer
  • Derive workflows to not to spend more time in editing a particular image

HabileData’s Solution

HabileData leveraged the experience of working with the real estate industry to understand client’s minutest image editing requirements of color correction and adding skies to outer shots. Technology backed workflow used to manage the 12 hour delivery cycle. Other challenges in the project were overcome by:

  • Dedicated a team of image editors experienced at post processing HDR property images
  • Deployed a team of expert editors to handle tricky virtual staging needs
  • Use of Adobe Photoshop and Lightroom to edit/ maintain preferred property visuals
  • For faster project delivery image editing teams leveraged time zone difference

Business Impact

  • Reduced cost/image resulted in savings on overall image editing expenses
  • Turnaround time reduced to just 12 hours
  • Provide client property images ready to be posted on MLS and the internet
  • High quality images enhanced client satisfaction for the real estate image editing company

Value Addition

High quality images of client’s properties found and seen on MLS, Realtor.com, Facebook, etc. increased the brand value of the real estate image editing company.

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Disclaimer: HitechDigital Solutions LLP and HabileData will never ask for money or commission to offer jobs or projects. In the event you are contacted by any person with job offer in our companies, please reach out to us at info@habiledata.com.